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Cover Image for A Linguistic Exploration of Indigenous Languages Adverts View Article
A Linguistic Exploration of Indigenous Languages Adverts
Magret Jongore, Pinkie Phaahla, Rose Masubelele
Jul 01, 2019
This article analyses the language of two SABC 1 isiNdebele TV Adverts with English translations. The indigenous languages adverts are analysed using a critical discourse approach (hereafter CDA). Adverts the world over, it has...
Literacy and Language Studies Media and Communications Communications Theory
Published by: IGI Global